FREQUENTLY ASKED QUESTIONS
WHAT IS OUTNUMBER HUNGER?
Outnumber Hunger is a collaboration among General Mills, Feeding America and Big Machine Label Group to help Feeding America secure up to 10 million meals on behalf of local food banks.
WHY COLLABORATE WITH FEEDING AMERICA?
Feeding America is the nation's largest domestic hunger–relief charity serving the United States. Through Feeding America’s network of more than 200 member food banks, we are able to make a difference in communities across America.
WHY COLLABORATE WITH BMLG?
Big Machine Label Group and their participating artists help to drive awareness of hunger in America and support Outnumber Hunger.
WHO CAN PARTICIPATE?
We need everyone to help Outnumber Hunger, and anyone can participate.
HOW DO I PARTICIPATE?
Visit the Outnumber Hunger Website to learn about how you can help in your community.
IS THERE A MAXIMUM DONATION GENERAL MILLS WILL MAKE TO FEEDING AMERICA?
The Maximum total donation is $1,300,000. We have already donated $700,000. We will donate up to an additional $600,000 based on online code entry and other consumer actions such as artist code entry. The maximum total donation for artist code entry for each artist is $3,250.
HOW DO I FIND A FOOD BANK TO HELP SECURE MEALS LOCALLY OR OUTSIDE MY CURRENT COMMUNITY?
By entering your ZIP code of the area you want to help secure meals for, you’re able to find the food bank serving your community or the food bank in the community for which you wish to help secure meals.
HOW CAN I BE SURE THE DONATION HELPS FEEDING AMERICA SECURE MEALS FOR MY LOCAL FOOD BANK?
In order for your code to make a difference you must enter the ZIP code of the area for which you want to help secure meals. The $0.65 per artist code will be directed to the food bank serving the area based on the ZIP code you enter.
ONCE I SECURE MY MEALS THROUGH ARTIST CODE ENTRY, CAN I CHANGE THE FOOD BANK WHERE I SENT THEM?
Once you hit "submit" you cannot change the ZIP code or the location to which the donation will be directed.
HOW DOES IT WORK?
For every artist code you enter by the date shown on the artist code entry page, we will donate $0.65 to Feeding America – enough to secure 5 meals on behalf of local food banks. Maximum total donation of $1,300,000; maximum donation of up to $3,250 based on artist codes entry, subject to a maximum donation based on all consumer activations of up to $600,000. We have already donated $700,000. Look for other ways to trigger donations at Outnumberhunger.com.
ARE THERE OTHER WAYS TO HELP OUTNUMBER HUNGER BESIDES ENTERING ARTIST CODES ONLINE?
Yes, throughout the campaign there will be other ways to help Feeding America secure meals on behalf of local food banks. Click here to learn more.
CAN I ENTER MORE THAN ONE ARTIST CODE?
An artist code can be entered up to 10 times per email address per day up to the end date listed on the artist code entry page.
DO ARTIST CODES EXPIRE?
Yes, artist codes expire on the date listed on the artist code entry page.